A GROWING FAMILY OF ROGER’S INNOVATIONS
Rogers also became known for its innovative hardware as well as making some of the best sounding high-end drum kit designs. Signature drum kits built by Rogers included top player names like Buddy Rich, Cozy Cole & Louis Bellson. Rogers’ Swiv-o-Matic tom-mounting hardware ball and socket tilting mechanism set a new standard for flexibility in positioning drums in tight spaces.
Many non-Rogers endorsed drummers used pieces of Swiv-o-Matic hardware in their setups, including Ringo Starr of The Beatles, Mitch Mitchell of the Jimi Hendrix Experience, and John Bonham of Led Zeppelin.